Guidance

Impulse ice cream undertakings

These undertakings ban outlet and freezer exclusivity.

• From: Competition and Markets Authority
• Published: 28 January 2000

Documents

Impulse Ice Cream (Birds Eye Wall’s Ltd)

PDF, 55.1 KB, 5 pages

This file may not be suitable for users of assistive technology.

Request an accessible format.

If you use assistive technology (such as a screen reader) and need a version of this document in a more accessible format, please email [email protected]. Please tell us what format you need. It will help us if you say what assistive technology you use.

Birds Eye Wall’s (July 2000) undertakings

PDF, 3.19 MB, 13 pages

This file may not be suitable for users of assistive technology.

Request an accessible format.

If you use assistive technology (such as a screen reader) and need a version of this document in a more accessible format, please email [email protected]. Please tell us what format you need. It will help us if you say what assistive technology you use.

Impulse Ice Cream (Mars UK Ltd)

PDF, 48 KB, 3 pages

Impulse Ice Cream (Nestle UK Ltd)

PDF, 62.2 KB, 3 pages

This file may not be suitable for users of assistive technology.

Request an accessible format.

If you use assistive technology (such as a screen reader) and need a version of this document in a more accessible format, please email [email protected]. Please tell us what format you need. It will help us if you say what assistive technology you use.

Details

These undertakings were given under the monopoly provisions of the Fair Trading Act 1973. They apply to wrapped Impulse ice cream products.

They stop Birds Eye Wall’s, Mars UK Limited and Nestle UK Limited from limiting the ability of the retailers they supply, to acquire and sell competing suppliers’ products. Birds Eye Wall’s additionally undertook not to prevent the retailers they supply from stocking competitors’ products in Birds Eye Wall’s-supplied freezers.

Published 28 January 2000